WPP Group?s global media investment management operation GroupM has launched what it claims is the first demand-side platform for mobile media and advertising. The GroupM platform lets display ...

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The future of media is a fraught topic, with consumption now more fragmented than ever. A recent UK survey from Quickplay Media and Zoomberg found that 58% of 18 to 44-year-olds wish to view TV shows ...

Two, sell-side platform. For an ad to be placed, the inventory provider needs to sell it, typically through a platform that's taking bids from multiple advertisers. Three, demand-side platform.

There are dozens of in-demand, non-tech side hustles you can do remotely to earn extra cash — some of which can pay as much ...

Washington, D.C., Jan. 23, 2025 (GLOBE NEWSWIRE) -- CMRignite, one of the nation’s leading cause marketing agencies, today announced the launch of its in-house Demand-Side Platform (DSP), empowering ...

Nexxen, the advertising technology platform with deep expertise in data and advanced TV, has announced advancements to its live sports offerings as well as new, ...

NaaS Technology Inc. (Nasdaq: NAAS) ('NaaS' or the 'Company'), the first U.S.-listed EV charging service company in China, today announced substantial expansion in its charging interconnectivity ...