This article revisits the customer value concept, reviews a common misunderstanding about customer value, and presents a comprehensive definition that both synthesizes existing research and serves as ...

With many IP vendors in the market, the question is what really adds value to customers and help them choose the right vendor. How can an IP centric focus with services built around IPs can deliver ...

“We must go the extra mile to not only win new customers but to retain them and earn their respect. Our mission is to stay relevant by consistently delivering on our promise to offer value for ...

Ofek, Elie. "Pricing Strategy and Channels of Distribution: Where Value Delivery and Value Capture Intersect." Harvard Business School Background Note 524-093, May 2024.

Combining Palantir's fast delivery of business value with Databricks' leading Data Intelligence Platform will deliver 'the best of both worlds' to our joint customers." "Operational integration of ...