Building customer loyalty is a key goal on brands and retailers' agendas, but according to new research from SAP Emarsys, 83 percent of consumers feel undervalued by the brands they remain loyal ...

Market Force Information, a leader in customer experience management, has unveiled critical insights from its latest consumer ...

These brands also topped the Customer Loyalty Index (CLI), a blended metric predicting future loyalty. This performance reflects their consistent customer-centric approaches, in contrast to larger ...

Built on PAR Retail™, PAR’s industry-leading loyalty platform purpose-built for convenience and fuel retail, this next-generation program raises the bar for personalized customer engagement.

Similarly, an adequate resolution to a problem or query can influence satisfaction, and potentially restore a dissatisfied customer’s brand loyalty and positively influence their future behaviour.” ...