A culturally rich short film by “Black-ish” creator Kenya Barris captures how the marketer’s portfolio and the world have ...
Are you a print subscriber? Activate your account. By Ad Age Studio 30 - 7 hours 24 min ago By Ad Age Staff - 7 hours 49 min ago By Tim Nudd - 8 hours 14 min ago By Brandon Doerrer - 9 hours 12 ...
"We often show love through actions rather than words. Recognising this cultural nuance, Coca-Cola has chosen "toasting" as the creative device for our campaign. It empowers families to express ...
Coca-Cola has taken a step to connect with its consumers in a meaningfully localised way. “For the first time ever, the Coca-Cola label is now in Hindi, with the brand name written in the ...
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