Cara, which had featured on the brand’s logo since it launched in 2002, was introduced into its advertising in 2010. Joby Russell, marketing director at Confused.com, told Marketing Week Cara worked ...

Confused.com will be hoping to reclaim the top spot in the fiercely competitive price comparison market with a new campaign staring Cara, its animated logo. A new television advertisement starring the ...

Confused.com has launched a Pacman-style web game based on the Cara character from its TV ads. Cara's Magic Pocket is the second advergame created for the comparison website by Staffordshire ...