Your logo is often the first handshake between your brand and the world in a competitive and image-driven business landscape. It’s more than just a graphic. If you are starting a small startup or an ...

Great design isn’t just decoration—it’s strategy made visible; from logos to social media posts, every visual element sends a message about what brands stand for.

CU Boulder achieves its unique visual identity by using four core design elements—lockups, colors, fonts and Be Boulder. graphic marks—as well as several extended design elements. When applied ...

Google updates its iconic logo for first time in 10 years - One of the world’s most ubiquitous logos is changing to a design ...

head of brand design, Americas, at R/GA explains: “Defining a brand’s behavior is as essential as defining its logo. For Circle to Search, we treated them as one and the same, turning a ...