whereas characters on adult boxes looked straight ahead. The researchers said this marketing strategy of having cartoon characters lock eyes with children may influence their connection with a ...

Lidl has vowed to remove cartoon characters from its own-brand cereal boxes in Britain by the spring. The aim is to encourage shoppers to make "healthy and informed choices" without the pressure ...

Lidl has vowed to remove cartoon characters from its own-brand cereal boxes in Britain by the spring. The aim is to encourage shoppers to make "healthy and informed choices" without the pressure of ...

Asda has announced it will be removing cartoon characters from its own-brand cereals. The supermarket is also reducing the sugar content of its cereals in a bid to tackle obesity. Asda hopes the ...

Government officials fine-tuning guidelines for marketing food to children say they won't push the food industry to get rid of cartoon characters on cereal boxes. Allowing the brand icons from ...

Sharon Fletcher has three kids and said the government has more important things to worry about than cartoon characters on cereal boxes. "They've been around forever and why would you take them ...

cartoons in the early 1930s and is the subject of today’s Obscure Cartoon Character Spotlight, a new series looking at characters who gave it their best shot but never achieved the heights of ...