Five things your business needs to know about marketing budgets and where/how to start. Many consultants, agencies (big and little) have no real clue either about what’s the right budget for ...

No matter what type of business you're researching, launching or operating, the basic dimensions of your marketing plan will be the same. You'll focus on the "Four Ps," or product, price ...

A marketing plan establishes the methods the company will use to accomplish these goals. A basic marketing plan also includes company goals for completing these tasks and reaching specific milestones.

Below, we'll explore a few basic steps to get your 2020 campaign started: 1. Consider Your 2020 Goals At this point in the year, your team has likely already mapped out a strategic plan for your ...

This sounds basic, but it is scary how many aspiring ... Being specific is good, but don’t go too crazy with creating volumes of marketing plan documents at the beginning. All of this will ...

Providing great products and services is wonderful, but customers must actually know those products and services exist. That’s why marketing plans and strategies are critical to business success.

A basic marketing plan does not need to be costly. There are many templates available on the web to help guide you through basic questions and uncover key competitive considerations. A good old ...

When your business was just starting out, you probably put a basic marketing plan in place. For most small businesses, this means setting up social media accounts, defining their ideal customer ...

COOS BAY — In four short hours, you can gain a basic knowledge of strategic marketing and marketing plan creation. Southwestern Oregon Community College’s Small Business Development Center ...