宝马集团在2025年CES上发布的BMW超感智控方向盘，以其竖向双辐设计和主动触觉反馈技术，重新定义了人机交互方式。这一创新设计不仅为驾驶者带来更直观的操作体验，也为品牌设计带来了新的灵感。宝子们，你是否也在为设计一个独特的品牌logo而烦恼呢？

For the first time in 23 years – and only the sixth in its entire history – BMW has unveiled a new logo intended to give a fresher look to its historic emblem. The new flat design includes a ...

The BMW logo features four quadrants within a circle, coloured blue and white, symbolising a spinning aircraft propeller. These colours were inspired by the Bavarian flag, representing BMW’s ...

BMW's struggles mirror those of other major German carmakers. Volkswagen and Mercedes-Benz also reported profit declines in ...