In 1990, he co-founded AriZona Beverage Company. It’s now America’s top-selling iced tea company ... to High Noon and other health-conscious hard drinks, an increasingly lucrative market.

“Why? Why have people who are having a hard time paying their rent have to pay more for our drink?” The move to keep a can of Arizona Iced Tea at 99 cents echoes Costco’s four decade effort ...

AriZona Hard offers its traditional iced tea, lemonade and juice flavors with 5% alcohol by volume. Many retailers in and around Arizona sell party packs, a 12-pack of 12-ounce cans or single cans ...

His AriZona Iced Tea cans were ... approach with his new line of hard tea products, despite being up against a giant in the category that advertises heavily. No surprise, then, that much of ...