Coke’s red logo pops against the white paper amid ... to create the campaign. “Coca-Cola has always been more than a beverage—it’s a cultural icon that naturally finds its way into the ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the ...

Still, Coca Cola always maintains its own distinctive style ... this comes down to the power and visibility of a company’s logo. “Businesses cannot overlook the value a great logo holds ...

In tandem, Rafael Pitanguy, deputy global chief creative Officer at VML, an agency under WPP, said, “Coca-Cola has always been more ... slow reveal of the Coke logo draw you in.

Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...

Through the years, as Coca-Cola introduced new variants like Diet Coke, Coke Zero, limited editions, and innovative flavours, the well-known logo has adapted to fit each iteration while keeping ...

However, that wasn't always the case ... introduced bottles made from 100% recycled plastic. The trademark Coca-Cola script logo was created in 1886 by Frank M. Robinson. Then, a red and white ...

Take the Coke logo, for example. Now, the Coca-Cola font is iconic in its own right. But if you look a little more closely, it holds something dear to the company’s heart—a nod to happiness.

“Coca-Cola has always been more than a beverage—it ... Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and ...