While gen AI is already having a profound impact on marketing activities like customer service and content creation, it has ...

BrightEdge AI Catalyst BrightEdge’s new comprehensive solution builds upon the company’s leading intelligence and data to deliver brands the full picture of where they are winning and losing in AI ...

Like any transformative technology, AI-powered content comes with a complex array of benefits and potential drawbacks that ...

DemandScience has been actively investing in AI innovation, embedding machine learning and predictive analytics into its product suite. The acquisitions of Bound and DemandJump add critical ...

The artificial intelligence (AI) marketing industry is experiencing unprecedented growth, with projections estimating it to ...

Generative AI (gen AI) has sent shock waves of technological disruption across the marketplace ecosystem—particularly when it comes to marketing—leaving stakeholders to grapple with its implications, ...

LTV.ai raised a $5.2 million Series A to send AI-driven emails and text messages. See its pitch deck.

Photo by 愚木混株 cdd20 on Unsplash Marketing moves fast – and AI perhaps even faster. The result? A sector playing catch up with its potential and grappling with the latest need-to-know.

and generative AI (GEN AI) which advance marketing approaches from old methods toward highly precise data-based strategies. Organizations today use AI to forecast customer conduct while providing ...