We often think of a map as a realistic representation of the world ... Nowhere is the gap between reality and cartographic representation greater than in parts of Africa. The map of Africa that exists ...

and media audiences around the globe have gazed at maps that lie—maps that diminish Africa’s size and, along with it, its place in the world. But a new campaign is set to change that.

For centuries, the Mercator map – one of the most widely used world maps – has shrunk the African continent, distorting its scale and minimising its global significance. Africa covers 30,37-million ...