Accor announces that its loyalty program, ALL, has welcomed its 100 millionth member, demonstrating its attractiveness and ...

The new loyalty program will be delivered through a new app and website that is designed to allow members access to Accor’s over 30 hotel brands, collection of bars, restaurants and nightclubs a ...

Accor’s global loyalty and reward program, ALL, has hit a milestone 100 million members, five years on from its launch.