Formula One auto racing could be faced with the prospect of paying a turbocharged fee to American conglomerate 3M to continue using its new logo, according to branding experts.

The logo is formed from a curved stripe with a white line running through the middle followed by a straight line. It bears a striking resemblance to a logo which has been used by 3M for the past ...

Stationary Brand 3M Opposes F1 Logo Editor 16 Jun 2018 8:23 AM Formula 1’s logo could be in for a fight after Post-It Note maker 3M filed opposition to the logo that closely matches their own.

F1’s logo is also used on clothing so this put it on a collision course with 3M which has a head start. Records from the European Union’s Intellectual Property Office (EUIPO) show that 3M ...

Exclusive: F1 changed its logo for the first time in 23 years at last year's Abu Dhabi Grand Prix. It has since been dragged into a lengthy trademark dispute with stationary firm 3M ...